
Bitcoin has emerged in the headlines after Strategy completed its 101st purchase, acquiring 3,015 BTC at an average price of nearly $67,700. According to reports, the company spent about $204 million on the latest lot and currently holds a total of about 720,737 BTC.
The new purchases will chip away at the company’s overall cost base, which some reports estimate at around $75,985 per coin.
Purchase by stock sales fund
According to reports, Strategy raised the funds using a marketplace program. To finance the acquisition, the company sold both common stock and STRC preferred stock pursuant to a market transaction agreement.
Preferred dividends were also increased around the same time, a move that attracted attention because it made preferred stock more attractive to investors who wanted to finance later acquisitions.
Big treasury, slightly reduce costs
Mathematics is important. Since the latest purchase price is below the company’s average, the overall cost per Bitcoin will be a little lower. This will improve your accounting situation on paper. That doesn’t take away the fact that much of the funding came from equity issues rather than normal operating cash flow.
Strategy acquired 3,015 BTC for approximately $204.1 million at approximately $67,700 per Bitcoin. As of March 1, 2026, it has 720,737 people. $BTC It was acquired for approximately $54.77 billion at approximately $75,985 per Bitcoin. $MSTR $STRC https://t.co/rqDIhlUDNx
— Michael Saylor (@saylor) March 2, 2026
Some shareholders have welcomed the strategy. Some are concerned about dilution and how repeated stock sales will affect stock values over time.
Market supply and sentiment
The acquisition price is huge by single-company standards. Still, the broader Bitcoin market is also large. A move of this magnitude increases the conversation about corporate demand and gets talked about in trading rooms, but it rarely forces dramatic price changes on its own.
Price reaction will depend on broader flows, liquidity, and whether other large holders choose to sell or hang in there.
Strategy actions and investor signals
The report notes that Strategy’s steady accumulation continues a long-term pattern. The company has been consistently buying more Bitcoin in recent years, largely sticking to the same strategy of using the stock market to accumulate cryptocurrencies.
This sends a clear message that the company plans to continue treating Bitcoin as a core asset. At the same time, this funding approach ties the company’s financials to both stock market sentiment and Bitcoin price movements.
What this means for risk
There are trade-offs. Owning a large stash of Bitcoin exposes the company to long-term price increases. The company will also be more sensitive to sudden declines. Significant fluctuations in the value of cryptocurrencies can result in rapid changes to your balance sheet.
The company’s capital structure will change in line with the Bitcoin program, as acquisitions are often financed through initial public offerings. Some of the risk is shared with new investors who buy those shares.
Strategy remains the largest known company holder
According to the report, Strategy remains one of the largest holders of Bitcoin. Recent buying has kept the needle pointing in the same direction, and the accumulation continues.
Observers will be watching to see how the company balances new purchases, preferred stock dividend trends and shareholder reaction in the coming months.
Featured images from Pexels, charts from TradingView

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