Doodles has officially launched its native token $Dood on the Solana Network. It marks a major milestone in its evolution from the NFT project to a full-fledged entertainment company. The deal is now live across Bybit (Spot), Binance Alpha, Gate, Kucoin, MEXC and Solana Dexs.
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This launch shows a wider shift in Doodles. It has acquired an ecosystem in which storytelling, technology and ownership all play a central role.
“We can escape the rules, but we’re creating spaces that connect deeply. Launching $dood in Solana is about giving people true interests in the world we’re building, including imagination, ownership, participation.”
Scott Martin (aka Burnt Toast), founder and CEO of Doodles
$dood unlocks
At its heart, $dood burns the growing Doodle universe. We provide the following tools for fans, creators and collectors:
Access digital and IRL experiences
Make money from the characters and stories created by the community
Participate in games and platform governance
Power commerce and content creation within the Doodles ecosystem
One of the first major rollouts is Lord of Files, a dark comedy social survival game that plays directly on X (Twitter). The game starts with a $500,000 dood award pool, asking players to vote for someone who will sacrifice themselves or someone on their team. Only one division survives, and the winner splits the pot.
Introducing DreamNet: The Future of Collaborative Storytelling
In addition to the launch of $Dood, Doodles also introduced DreamNet. This is a decentralized protocol for AI-assisted worldbuilding. DreamNet allows anyone in your community to create a shared universe with a character. If these works are used in games, animations, or other media, the original creator will earn royalties with $dood.
This is a storytelling platform and meets the open IP economy. Here everyone has a shot to be part of the next hit franchise.
Airdrop details
$dood token airdrop went live at billing raim.doodles.app.
30% of the total supply is allocated to the Doodles community
13% are reserved for partners and communities beyond Doodles’ core
Airdrops can be billed through exchange for a supported wallet. Additional distribution details and schedules are available on the official website.
More than just a brand
Since its launch in 2021, Doodles has evolved from a vibrant PFP to an entertainment powerhouse. With partnerships ranging from McDonald’s and Adidas to Crocs and the G-Shock, the brand continues to blend culture, fashion, technology and fun. The immersive Doodles experience at Camp Chicago and upcoming content launches are just the beginning.
With $dood and dreamnet, Doodles lays the foundations of a lasting creative economy built around participation, ownership and imagination.
For more information, see doodles.app

