The adoption of crypto assets in Spain continues to grow, and this can also be seen in the expression of love using the financial sector. purchase of gift card Cryptocurrency (gift cards) through the Valencian provider Bitnovo as a gift to a loved one increased by 62% in 2025.
“Gift card growth reflects important changes,” explains Javier Castro Acuña, Director of Digital Assets at Bitnovo. As indicated in a statement sent to CriptoNoticias, “More and more people want to get closer to the world of cryptocurrencies, and they are doing it through products that can be purchased in regular stores.”
These coupons allow you to acquire cryptocurrencies in Spain without going through traditional exchanges. You can buy it in supermarkets and stores such as El Corte Inglés, Carrefour and Fnac.pay by cash or card. The operation is the same as the others gift card Conventional.
What the buyer buys is gift card You will receive a unique code with a fixed value in euros. That code is then redeemed for your chosen cryptocurrency from a compatible wallet.
These gift cards are Available in denominations from 25 euros to 500 euros. And you can exchange it for over 20 crypto assets, including Bitcoin (BTC), Ether (ETH), the virtual currency Ethereum, and the stablecoin USD Coin (USDC), which maintains the same price as the US dollar.
Self-management as a differentiator
Ease of access is gift card The rise of cryptocurrencies in Spain’s major retail chains partly explains the record growth. The main attractions include the ability to purchase face-to-face, the absence of complex technical processes, and the possibility of not linking bank accounts.
One important aspect of gift cards, Castro-Acuña said, is that the company does not keep the assets. “The acquired cryptocurrencies will be transferred directly to the users’ personal wallets,” he pointed out. This allows users to place them in self-custody wallets.
The manager added that Bitnovo only acts as a “transaction intermediary.” therefore, Users have full control over their cryptocurrencies and private keyswhich is currently being evaluated in Spain. This is in light of the fact that starting this year, companies managing cryptocurrencies in the European Union will have to report user movements to tax authorities such as the Ministry of Finance.
Therefore, there is a growing interest in self-custody among investors who want to maintain the privacy of their finances. It’s all because of the Administrative Cooperation Directive (DAC8), which Parliament approved in October and came into force in 2026.
The regulation requires virtual currency service providers in the region to present a report on user movements at the end of each year. The aim is to strengthen the legal framework on Automatic Exchange of Information (AEOI) to combat tax fraud and combat tax evasion.
Year of Cryptocurrency Regulation Changes
According to digital asset tax expert José Antonio Bravo Mateu: DAC8 significantly expands the range of information available to Treasury: «From 2027 you will have information on all movements made during 2026 (…). It will be almost complete information,” he said.
The advisor emphasizes that while traditional banking systems only report balances over EUR 250,000, with digital assets “even the exchange of 2 euros with a virtual currency is not overlooked”, “this information is much more than that required by banks”.
This regulation also facilitates possibilities for authorities seize crypto assets In case of default. In this context, privacy advocates such as tax consultants have warned about the importance of using Bitcoin outside of centralized platforms. Clarifies that certain anonymous acts are legal unless they constitute normal economic activity.
In the midst of regulatory changes, Over 32 million Europeans use crypto assets. In Spain, this figure already reaches 9% of the population, according to data collected by Bitnovo. “This growth is in response not only to the growing public interest in investing in digital assets, but also to the emergence of increasingly accessible and simple purchasing methods,” it highlights. gift card.
In addition to Bitnovo, there are other companies that offer the following services: gift card Gifting cryptocurrency balances like Bitrefill, which is available in Spain and other Latin American countries. This also allows you to purchase gift cards paid with crypto assets to offer other services in various fields such as travel, fashion, electronics, etc.
