Travala launched a global car rental industry through its partnership with CarTrawler, expanding its cryptocurrency-powered booking platform to cover ground transportation in over 150 countries.
With this integration, Travala users will have access to more than 50,000 rental car locations aggregated from more than 1,700 corporate and independent suppliers, including major brands such as Hertz and Avis. Reservations can be completed using Bitcoin, Ether, USDT, USDC, Solana, or traditional payment methods.
This expansion builds on Travala’s extensive travel marketplace, which includes more than 3 million accommodations, access to more than 600 airlines, and approximately 400,000 bookable activities. The company said the move advances its goal of becoming a one-stop platform for crypto-native travelers.
“The launch of car rental is a pivotal moment for the Travala ecosystem,” said Juan Otero, CEO of Travala. He added that the partnership will bridge traditional travel infrastructure with crypto-native payments and benefits.
Founded in 2017 as a hotel booking platform, Travala expanded into flights and activities from 2021 onwards, and later introduced luxury concierge services. In late 2025, the company made it possible to book multi-city flights. The expansion of our product suite resulted in total annual revenue of over $113 million in 2025.
Headquartered in Dublin, CarTrawler brings over 20 years of experience in B2B travel technology and connects over 320 travel partners and car rental suppliers. Customers include major airlines such as American Airlines and Ryanair.
Gemma Harrison, CarTrawler’s senior vice president of commercial, said the partnership will give Travala access to the global car rental market through CarTrawler’s Connect platform.
